We pause the steady influx of Rogue One news, today, to bring you an idea so crazy it may just work: Actor Adam Driver (Kylo Ren) does not want a trailer shown for Star Wars: Episode VIII before the film premieres in theaters in December of 2017…
Actor Adam Driver (Kylo Ren — The Force Awakens) is out promoting Martin Scorsese’s newest film, Silence. And, while doing so, website CinemaBlend asked the actor if he would be happy if Star Wars: Episode VIII debuted in theaters without a trailer. Here is Driver’s response:
"I think that’d be bold. I’d love it, yeah! Then no one would know anything. The less people know, I feel like, the more exciting… the more of an event it is."
That idea is indeed bold, and a tad bit crazy, but if you take a moment to think about it, it might just be a brilliant idea. One of the biggest complaints regarding movies right now is that they show too much in all the trailers, teasers, and television spots that pepper the airways before a film’s premiere.
The Force Awakens director J.J. Abrams, as well as Rogue One director Gareth Edwards, have avoided this problem by showing a plethora of trailers with footage that has been largely trimmed from their film’s final cut.
If Rian Johnson wanted to go the no trailer route, he’d have to get it approved by Disney/Lucasfilm, and quite frankly, I don’t see that happening. However, if Johnson were somehow able to pull it off, would no trailers for Star Wars: Episode VIII really make a difference in the success of the film? I don’t think so. This is the long-awaited (well, two full years) sequel to The Force Awakens, and the buzz will carry the film into massive sales regardless of trailers or not.
More from Dork Side of the Force
- Daniel José Older named a High Republic Adventures character after someone special
- How animation changed Star Wars: Ewoks and Droids
- Kelleran Beq comes to Star Wars: Galaxy of Heroes
- The Mandalorian’s Pedro Pascal becomes No. 1 on IMDb’s Starmeter for 2023
- Unwrapping the Star Wars LEGO Advent Calendar: Day 7
We want to hear from you: Would you be upset if Star Wars: Episode VIII didn’t have a single trailer played ahead of its theatrical premiere? Let us know in the comments below and on social media.